BYD Egypt «هنشجع مصر»: An AI Football Film Where the Cars Play the Match
TL;DR: A 50-second AI film for BYD Egypt that cheers on Egypt at the World Cup. Seven BYD models wear Egypt's national kit and play a full match, from the tunnel to the net. Directed by Mohamed Abdelwahed.
What was the brief?
A World Cup film for BYD Egypt that feels like a football celebration, not a car brochure — while still showing the range of models.
What was the idea?
The cars play, Egypt scores. Every BYD model becomes a player in Egypt's kit. Like real players, they walk out of the tunnel into a red stadium, then play a full match in fifty seconds — kick-off, a dribble between the models, the shot, the net. The film ends on the key visual: the whole range lined up on the pitch under the lettering «هنشجع مصر» (We'll cheer for Egypt) and the fireworks.
How was the BYD World Cup film made with AI?
Mohamed Abdelwahed, AI video director, designed the kit before he generated a single shot:
• A pharaoh on the bonnet. The livery started as a 2D Egyptian-pharaoh illustration in red and white, then was wrapped onto each car with a shirt number.
• Seven cars, one kit. Each model got a full livery sheet — front, rear, side, top and detail crops — so every shot of the film stays on-model.
• A stadium built from the air down. The stadium was generated from an aerial view down to the stands, then filled with flags and a red crowd (25 dedicated crowd frames).
• The tunnel walk-out. The tunnel gate was widened and rebuilt over several passes before the take, so the cars could come out side by side like a team.
• Hand-drawn Arabic. «هنشجع مصر» was drawn as street-style Arabic lettering, then given the eagle and the flag.
Tools: Seedance, Kling and Higgsfield for video; GPT Image and Higgsfield for stills.
Real numbers: a 50-second film; 47 AI video takes (17 Seedance, 2 Kling, 28 Higgsfield); 7 Egypt liveries; 34 AI stills plus 24 GPT-Image stills; 25 crowd frames; 6 sound files; made in 4 days, 10–13 June.
What was the hardest part?
Football physics with cars. A dribble between cars and a shot into the net have to read instantly, in a second or two each. Many takes were generated to find the ones where the ball, the cars and the camera all agree.
Keeping seven models accurate in costume. A livery can easily distort the car underneath. The full livery sheets per model were the guard rail.
Sound that feels like a stadium. The film is carried by a football anthem (vocal and instrumental versions), the crowd, fireworks, a logo sting and an old Egyptian match theme — six sound files mixed so the stadium feels loud.
What was the result?
A finished 50-second film for BYD Egypt with its key visuals.
Credits
• Client: BYD Egypt
• Direction: Mohamed Abdelwahed
• Video: Seedance · Kling · Higgsfield
• Stills: GPT Image · Higgsfield
• Year: 2026
FAQ
Can AI make a sports-style car commercial? Yes. Here, 47 AI video takes were combined into a 50-second match with seven BYD models.
How long does an AI car commercial take to make? This one was made in four days, 10–13 June 2026.
Who directed BYD Egypt's «هنشجع مصر» film? Mohamed Abdelwahed, AI video director and senior art director based in Egypt.
ملخص بالعربي
فيلم BYD مصر لكأس العالم «هنشجع مصر»: ٥٠ ثانية بالذكاء الاصطناعي، من إخراج محمد عبد الواحد. ٧ موديلات BYD لابسين تيشيرت المنتخب، بفرعون مرسوم على الكبوت، وبيلعبوا ماتش كامل من النفق للجون. اتعمل في ٤ أيام بـ٤٧ take فيديو على Seedance وKling وHiggsfield، وبتايبوجرافي عربي مرسوم باليد.
Mohamed Abdelwahed — AI Video Director & Senior Art Director · one@abdelwahed.art